All incidents
High
44B · Incident

Purportedly AI-Generated Images Reportedly Used During Four-Year Catfishing Campaign Targeting Welsh Teenager

Date
July 13, 2026
Category
Deepfake
Source
AI Incident Database
Deployer
Synthetic media creators, Online impersonators, Elha-Mai Weston, Deepfake creators, Catfishers
Harmed parties
Victims of deepfake abuse, Victims of catfishing, teenagers, Targets of online impersonation, Sasha Davies, Minors, Epistemic integrity
Developer
Synthetic media generation technology developers, Synthetic image generation technology developers, Deepfake technology developers

Summary

A Welsh teenager reportedly endured a nearly four-year online impersonation campaign in which another teenager created fake social media accounts using her photographs and, later, AI-generated images depicting her. The campaign reportedly attracted more than 100,000 followers, led strangers to believe they knew the victim, and resulted in a High Court settlement and damages award.

Large developers must disclose safety incidents to the Attorney General within 72 hours of discovery under Art. 44-B § 1422 — 24 hours where there is an imminent risk of death or serious physical injury.

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