Require individuals who know or should know that a communication includes a deepfake depicting a candidate or political party, intended to deceive voters, to include a specific disclosure statement: "This communication has been manipulated or generated by artificial intelligence." Mandate that the statement be audible in audio communications and visible throughout the entirety of print, video, or digital communications. Define "deepfake" as an image, audio, or video created or manipulated with complex computational techniques to create a realistic yet false depiction of an individual, potentially altering a reasonable person's understanding of their appearance, conduct, or words compared to the original media.
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Alaska SB 177, Section 1. (Deepfakes)
ETO AGORA · U.S. state and local documents · 2024
Summary
Require individuals who know or should know that a communication includes a deepfake depicting a candidate or political party, intended to deceive voters, to include a specific disclosure statement: "This communication has been manipulated or generated by artificial intelligence."
Mandate that the statement be audible in audio communications and visible throughout the entirety of print, video, or digital communications.
Define "deepfake" as an image, audio, or video created or manipulated with complex computational techniques to create a realistic yet false depiction of an individual, potentially altering a reasonable person's understanding of their appearance, conduct, or words compared to the original media.
Requires disclosure when a communication contains a deepfake about a candidate or political party.
Section 1. AS 15.13 is amended by adding a new section to read: Sec. 15.13.093. Deepfake disclosure statement. (a) If a person knows or reasonably should know that a communication includes a deepfake depicting a candidate or political party in a manner intended to injure the reputation of the candidate or party or otherwise deceive a voter, the person shall include the following statement with the communication: "This communication has been manipulated or generated by artificial intelligence." In a communication that includes an audio component, the statement must be read in a manner that is easily heard. If the communication includes a print or video component, the statement must be placed in the communication so the statement is easily discernible, and, for a broadcast, cable, satellite, Internet, or other digital communication, the statement must remain onscreen throughout the entirety of the communication. (b) In this section, "deepfake" means an image, audio recording, or video recording of an individual's appearance, conduct, or spoken words that has been created or manipulated with machine learning, natural language processing, or another computational processing technique of similar or greater complexity in a manner to create a realistic but false image, audio, or video that (1) appears to a reasonable person to depict a real individual saying or doing something that did not actually occur; or (2) provides a fundamentally different understanding or impression of an individual's appearance, conduct, or spoken words than the understanding a reasonable person would have from an unaltered, original version of the media.