Copyright, AI, and the Future of Internet Search before the CJEU

With Like Company v Google, the first groundbreaking AI copyright case is now headed to the Court of Justice of the European Union (CJEU). In this case, a Hungarian press publisher challenges Google and its Gemini chatbot for reproducing and communicating its editorial content without authorisation. The Court’s decision will establish the legal framework for AI’s relationship with copyright and press publishers’ rights across the EU. It will potentially reshape how generative AI systems can or cannot lawfully access, process and reproduce journalistic and other protected content. This may even fundamentally affect the economic and technical architecture of future AI development.