SYSTEMS AND METHODS OF DYNAMICALLY SELECTING CONTACTS FOR A NETWORKED GAMING ENVIRONMENT

A system, a machine-readable storage medium, and a computer-implemented method are directed to a Contact Ranking Engine (hereinafter “CR Engine”). The CR Engine identifies a plurality of contacts of a player of a first game on a gaming network environment (or a game networking system). The CR Engine collects contact attributes for each of the plurality of contacts from one or more contact attribute sources. The CR Engine requests a first configuration table related to the first game. Upon receiving the first configuration table, the CR Engine scores the collected contact attributes of each contact of the player according to one or more updateable rules of the first configuration table. The CR Engine ranks in a contacts ranking list each contact based on a respective score. The CR Engine selects a portion of the contacts ranking list. The CR Engine displays each contact from the selected portion.