VIRTUAL CLOTHING MATCH APP AND IMAGE RECOGNITION COMPUTING DEVICE ASSOCIATED THEREWITH

An image recognition (IR) computing device is provided herein, the IR computing device configured to receive a search request from a user computing device instructing the IR computing device to conduct a search for a subject clothing item pictured in a subject image, the search request including the subject image. The IR computing device is further configured to analyze the subject image and compare a plurality of vendor images to the subject image. The IR computing device may employ an object recognition component to analyze and compare the images. The IR computing device is further configured to generate a list of potential matches to the subject image, transmit the list of potential matches to the user computing device for display to a user within a clothing match app, and receive an indication from the user computing device of whether the search was successful or unsuccessful.