ENHANCED TEMPLATE CURATING

Systems, methods, and software are disclosed herein for curating templates. In an implementation, templates are annotated with information that describes various factors descriptive that describe perceived qualities of the templates. A templates service automatically ranks the templates based on the factors, including functional and aesthetic factors, as well as a randomizing factor. A determination is then made about which of the collection of templates to include in a gallery set that is downloaded to local applications. The templates service replies to requests for the gallery set with results comprising graphical representations of the templates included in the gallery set.