SYSTEMS AND METHODS FOR GAINING KNOWLEDGE ABOUT ASPECTS OF SOCIAL LIFE OF A PERSON USING VISUAL CONTENT ASSOCIATED WITH THAT PERSON
Patent №
US 10,740,802
Granted
2020-08-11
Filed 2014
Owner
FUJI XEROX CO., LTD.
Lab
—
AI components
3
vision · kr · hardware
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
14462511
Systems and methods to analyze a person's social media photos or videos, such as those posted on Twitter, Facebook, Instagram, etc. and determine properties of their social life. Using information on the number of people appearing in the photos or videos, their ages, and genders, this method can predict whether the person is in a romantic relationship, has a close family, is a group person, or is single. This information is valuable for generating audiovisual content recommendations as well as for advertisers, because it allows targeting personalized advertisements to the person posting the photos. The described methods may be performed (and the advertisements or other content may be selected for recommendation) substantially in real-time as the user accesses a specific online resource.
AI classification
Ownership
FUJI XEROX CO., LTD.
assignment · 349550401
Assignors
JOSHI, DHIRAJ, WILCOX, LYNN DONELLE, CHEN, FRANCINE
On an employer assignment, the assignors are typically the inventors.