SOCIAL MEDIA HEALTHCARE ANALYTICS

A health information system includes a health information data storage machine and a healthcare analytics processor configured to extract healthcare related commentary of healthcare consumers from a social media data storage machine and match portions of the healthcare related commentary to health information of the social media commentators in a combined health information data source. The healthcare analytics processor identifies relationships between consumer sentiment expressed in the social media information and consumer experiences, product usage, diagnoses and outcomes recorded in the health information. Benchmarks and measures of healthcare outcomes and treatments are generated based on matching consumer commentary and consumer sentiments with corresponding indications of actual healthcare experiences of the commentator recorded in the health information.