Graphical User Interface for Enabling Association of Timestamped Machine-Generated Data and Human-Generated Data

Disclosed is a system and method for cross-silo acquisition, reporting and analysis of enterprise data. A computer system receives enterprise data related to various vertical units of an enterprise, including machine-generated data and human-generated data. The computer system stores the machine-generated data with associations to at least some of the human generated data, and associates persona data representing a plurality of personas with the plurality of vertical units of the enterprise, such that at least one persona is associated with each of the vertical units. The computer system further associates a plurality of user-defined key performance indicators (KPIs) with the personas, and associates each of a plurality of users with at least one of the personas. The computer system computes the KPIs based on the enterprise data, and controls access by the users to the computed KPIs, based on personas to which the users are assigned.