Controlling Playout of Advertisement Content During Live Video Streaming at an End-User Terminal
Patent №
US 11,089,367
Granted
2021-08-10
Filed 2020
Owner
TELEFONAKTIEBOLAGET LM ERICSSON (PUBL)
Lab
—
AI components
1
planning
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
16954242
A method (100) of controlling playout of advertisement content during live video streaming at an end-user terminal comprising steps of: receiving (110) advertisement content from an advertisement server; receiving (112) live streamed video content from a content delivery network and playing out the video content; obtaining (114) at least one of image features and audio features of the video content during playout; calculating (116) a content importance rating of video content to be played out during a prediction time window based on said features; and postponing (118) playout of advertisement content scheduled to be played out during the prediction time window if the calculated content importance rating for the prediction time window is above a threshold value.
AI classification
Ownership
TELEFONAKTIEBOLAGET LM ERICSSON (PUBL)
assignment · 529480756
Assignors
ICKIN, SELIM
On an employer assignment, the assignors are typically the inventors.