CONSUMER INTERACTION MODULE FOR POINT-OF-SALE (POS) SYSTEMS

An insertable consumer interaction module includes: a terminal interface able to interact with a sales terminal; and a communication module comprising at least one antenna able to interact with a user device. A payment processing system includes: a point of sale (POS) terminal; a consumer interaction module communicatively coupled to the POS terminal; and a server communicatively coupled to the consumer interaction module. An automated method of processing payment requests, the method includes: receiving, at a consumer interaction module, a payment request from a point of sale (POS) terminal; sending the payment request to an authorization server; receiving a response from the authorization server; and sending the response to the POS terminal. The consumer interaction module may be able to interact with various mobile device applications. The module may facilitate payment processing, administration of loyalty programs, advertising, and micro positioning.