REPORT RECOMMENDATION ENGINE

Techniques for generating a report recommendation are disclosed. A system receives a request to display a report. The system computes report relevancy scores for other reports, based at least in part on a set of rules including one or more report relevancy criteria. Each report relevancy score measures relevancy of a particular report to the requested report. The system determines that a particular report relevancy score, associated with one of the other reports, satisfies one or more report recommendation criteria. Responsive to the request to display the requested report, the system displays the requested report and, based on the particular report relevancy score satisfying the one or more report recommendation criteria, also displays a recommendation corresponding to the other report.