PERSONALIZED MEDIA OVERLAY RECOMMENDATION

Patent №

US 11,625,873

Granted

2023-04-11

Filed 2020

Owner

SNAP INC.

Lab

AI components

4

nlp · vision · planning · hardware

Assignment

Recorded

Dataset

AIPD

2023_r1 edition

Application

16834438

A method starts with a processor receiving, at a computing system from a client device, descriptive text data from a descriptive text interface displayed on the client device, the descriptive text data associated with a media content item displayed on the client device, analyzing the descriptive text data to identify at least one data characteristic within the descriptive text data, and accessing a plurality of personalized media overlay icons each comprising at least one media overlay icon characteristic. The processor determines whether the identified data characteristic is associated with any of the at least one media overlay icon characteristics of each of the plurality of personalized media overlay icons, generates a personalized overlay icon interface which includes a selection of the plurality of personalized media overlay icons that include at least one media content icon characteristic associated with the data characteristic. The processor also causes the personalized overlay icon interface to be overlaid on the media content item displayed on the client device below the descriptive text data interface.

Natural languageVisionPlanningAI hardwareG06T 11/60G06F 3/04817G06F 3/04842G06F 3/04845G06F 3/04847G06T 11/40

AI classification

AI hardware1.00
Natural language1.00
Vision0.91
Planning0.89
Evolutionary computation0.44
Knowledge representation0.05
Machine learning0.00
Speech0.00

Ownership

SNAP INC.

assignment · 628220225

Assignors

HEIKKINEN, CHRISTIE MARIE, TAITZ, DAVID PHILLIP

On an employer assignment, the assignors are typically the inventors.

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