SYSTEMS AND METHODS FOR IMPROVING ACCURACY OF DEVICE MAPS USING MEDIA VIEWING DATA

Provided are methods, devices, and computer-program products for determining an accuracy score for a device mapping system. In some examples, the accuracy score can be based on a device map of the device mapping system and viewing data from an automated content recognition component. In such examples, the accuracy score can indicate whether the device mapping system is assigning similar categories to devices that have similar player of media content. In some examples, a device map can be determined to be random, indicating that the device mapping system is inaccurate. In contrast, if the device map is determined to have a sufficiently low probability of being merely random in nature, the device mapping system can be determined to be accurate.