MARKET RESEARCH METHOD AND SYSTEM FOR COLLECTING RETAIL STORE AND SHOPPER MARKET RESEARCH DATA
Patent №
US 5,331,544
Granted
1994-07-19
Filed 1992
Owner
A.C. NIELSEN COMPANY, A CORP. OF DE
+1 more
Lab
—
AI components
2
vision · planning
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
07872881
A market research system and method are provided. A plurality of cooperating establishments are included in a market research test area. Each cooperating establishment is adapted for collecting and storing market research data. A computer system remotely located from the plurality of cooperating establishments stores market research data collected from the cooperating establishments. The collected market research data includes monitored retail sales transactions and captured video images of retail customers.
AI classification
Ownership
A.C. NIELSEN COMPANY, A CORP. OF DE
assignment · 60910860
NIELSEN COMPANY (US), LLC, THE
correct · 227930520
Assignors
LU, DAOZHENG, KIEWIT, DAVID A., ZHANG, JIA
On an employer assignment, the assignors are typically the inventors.