METHOD AND SYSTEM FOR COMPUTERIZED SEARCHING AND MATCHING MULTIMEDIA OBJECTS USING EMOTIONAL PREFERENCE

A method and system for capturing emotional preference of human subjects, generating machine-readable emotional code and using the code to optimize computerized searching and matching operations between entities is disclosed. The entity can be a human user, a product, or a service. The emotional code can thus be a universal language expressing human emotion that communicates among entities. After understanding the sending parties' emotional profile, the receiving party can adapt its operation to achieve more optimum results.