INTERACTIVE MULTIMODAL MESSAGING

A method and system is provided to enable a recipient to interact with an interactive multimodal message triggered on the recipient's mobile device. A sender creates the interactive multimodal message using a client application. A server stores the created interactive multimodal message. The server sends a notification to the recipient's mobile device. The notification comprises a pointer to the stored interactive multimodal message. The stored interactive multimodal message is triggered on the recipient's mobile device when the pointer in the notification is accessed. Service information is transmitted to the recipient's mobile device through the triggered interactive multimodal message. The interactive multimodal message triggered on the recipient's mobile device enables the recipient interaction. The interactive multimodal message may be forwarded to one or more second recipients simultaneously. At least a part of the forwarded interactive multimodal message is displayed differently to each of the second recipients.