NOTIFICATION PROCESSOR THAT NOTIFIES INFORMATION AND POSITION INFORMATION MANAGER

To provide an apparatus that transmits information, which includes a storage unit that stores notification rule information in which transmission destination information is associated with notification type information, a reception processor that receives predetermined information from a detector that detects a mobile information storage medium attached to an object, a notification information generating unit that obtains information specified by the notification type information in the notification rule information based on the predetermined information, to generate notification information from obtained information, and a notification unit that transmits the notification information to a transmission destination specified by the transmission destination information associated with the notification type information that is used when the notification information is generated.