EXCLUSIVITY BIDDING FOR MOBILE SPONSORED CONTENT

Patent №

US 8,027,879

Granted

2011-09-27

Filed 2007

Owner

JUMPTAP, INC.

+1 more

Lab

AI components

1

kr

Assignment

Recorded

Dataset

AIPD

2023_r1 edition

Application

11928937

In embodiments, the present invention provides a method and system for receiving a bid for an exclusive sponsored content item to be presented on a mobile communication facility, the bid including an amount and at least one exclusivity characteristic relating to a mobile subscriber characteristic and matching the at least one exclusivity characteristic with the exclusive sponsored content item based at least in part on a relevancy for presentation to a mobile communication facility.

Knowledge representationG06Q 40/04G06F 16/9535G06F 16/9537G06F 16/9577G06Q 10/087G06Q 30/02G06Q 30/0201G06Q 30/0241+3 more

AI classification

Knowledge representation0.91
Planning0.12
Machine learning0.02
Speech0.00
Evolutionary computation0.00
AI hardware0.00
Natural language0.00
Vision0.00

Ownership

JUMPTAP, INC.

assignment · 244230899

MILLENNIAL MEDIA, INC.

assignment · 322260260

Assignors

RAMER, JOREY, SOROCA, ADAM, DOUGHTY, DENNIS

On an employer assignment, the assignors are typically the inventors.

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