Patent №
US 8,103,445
Granted
2012-01-24
Filed 2007
Owner
MICROSOFT CORPORATION
Lab
AI components
2
kr · planning
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
11621006
Provided is a single repository for capturing, connecting, sharing, and visualizing information based on a geographic location, for example. Detailed information can be dynamically rendered as a function of a user parameter, which can include a user demographic, a user profile, and a user preference information. Map information and advertisements displayed in conjunction with the map information can be dynamically rendered as a function of a user advertising preference. If a user prefers one product over another product, a first advertisement for the less preferred product can be replaced with a second advertisement for the preferred product.
AI classification
Ownership
MICROSOFT CORPORATION
assignment · 193680032
Assignors
SMITH, LEONARD, KIMCHI, GUR, OFEK, EYAL
On an employer assignment, the assignors are typically the inventors.