RANKING RESULTS OF MULTIPLE INTENT QUERIES

Techniques and systems are disclosed providing improved ranking of results to an online search-based query. One or more user types are identified for a search-based query, which may correspond to a number of user relevant results and which ones are selected. A user profile can be determined for the respective user types for the search-based query, which may identify a proportion of the users that belong to that type, and how many results are relevant to that type. A set of relevant results can be identified for the respective user types for the query, based on a number of results used by the user type. An improved ranking of the results can be determined for the query, from the one or more sets of relevant results, based on the user profiles and a desired user satisfaction metric for a desired number of users.