METHODS IMPLEMENTING A PREFERRED PLACEMENT SERVICE FOR DOMAIN REGISTRATION WEBSITES

Methods of the present inventions allow for providing a preferred domain position on a registration website. An exemplary method may comprise receiving a request from a registrar, which may comprise a bid that the registrar had previously received from a registry seeking a preferred placement on a domain registration website for a domain administered by the registry. The method may further comprise generating a quality score for the domain, determining (based upon the bid and the quality score) a preferred placement for the domain, and transmitting the preferred placement to the registrar.