PUSHED CONTENT NOTIFICATION AND DISPLAY

Presenting content within an application on a device is disclosed. Receiving notification of new content within an application at a device is disclosed. Presenting the received notification at the device is disclosed. Receiving a selection of the notification, and displaying the new content in the screen directly following receiving the selection of the notification are disclosed. Notification can be received outside the application, e.g., by posting notification on a social network, posting notification to a web site, and posting a message to a user's avatar in a virtual world. A selection can be received while the device is offline, in which case the new content displayed is that content stored on the device.