EMERGING TRENDS LIFECYCLE MANAGEMENT

A process (and corresponding system) that defines sequential steps for the introduction, validation, and testing of business applications of emerging technologies, for example mobile banking services, is provided. The innovation provides a definable model and process for rapid innovation with a quality emphasis through efficient pipeline management and performance measurements. For example, the innovation can adhere to an enterprise's e-commerce requirements for a formalized and measurable structure to efficiently and diligently manage new ideas that have the potential to become new products and services that positively impact business.