SYSTEM FOR TRACKING THE SUCCESSFUL RECOMMENDATION OF A GOOD OR SERVICE

Systems and methods for tracking the successful recommendation of goods or services are provided. A mobile phone-in the possession of a user is capable of sending and receiving communication messages, including recommendations. A first message is composed including a mobile phone number allocated to the mobile phone, a unique identifier of the recommender, and a reference code for a good or service. The first message is parsed, a referral record is created, and the results of the recommendation are recorded.