SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT FOR IDENTIFYING PRODUCTS ASSOCIATED WITH POLARIZED SENTIMENTS

An overall average review rating for a product may be determined, based on user ratings that are associated with opinions of a product, within a dimension corresponding to a user trait. A segment variation score for each of a plurality of segments of the dimension may be determined. Each segment may correspond to one or more values of the user trait corresponding to the dimension. A total variation score may be determined for the dimension based on the segment variation scores determined for each of the plurality of segments of the dimension. The total variation score for the dimension may be compared to a polarization threshold to determine whether the dimension is polarized. Generated information may identify the product as having sentiment that is polarized.