DELIVERING CONTENT WITHIN A BOUNDARY WITH BEACONS

A system and method for delivering content within a boundary is described. The system includes a plurality of beacons, a location positioning module, and a networked component. The beacons transmit a signal containing identifying information. The location positioning module receives the beacon signal data communication from a wireless device. The location positioning module receives measured reference points that include a measured beacon identifier and a measured signal strength. The location positioning module uses the measured reference points to generate calculated signal strength values for at least one detected beacon, wherein some of the calculated signal strength values are associated with a geographic boundary. The location positioning module determines the location of the wireless device by comparing the beacon signal data to the calculated signal strength values. The networked component transmits to the wireless device a content item associated with the geographic boundary when the wireless device is within the geographic boundary.