PERFORMANCE BENCHMARKING FOR SIMULATED PHISHING ATTACKS

Described herein are methods, network devices and machine-readable media for conducting a simulated phishing attack on a first group of individuals, and performing an analysis of the group's performance to the simulated attack. In the analysis, an aggregate performance of the first group is compared with an aggregate performance of individuals from a second group. Standardizing the simulated phishing attacks for individuals from both the first and second groups is necessary in order for the performance of the first group to be fairly or meaningfully compared to the performance of the second group. To ensure uniformity in the simulated phishing attacks, messages thereof may be constructed from template messages, the template messages having placeholders for individual-specific and company-specific information.