Recommending Points of Interests in a Region

Techniques for searching and providing geographical regions are described. The process searches and recommends points of interests based on a user-specified region. Points of interests include spatial objects (e.g., buildings, landmarks, rivers, parks) and their distributions in a geographical region. The process searches and recommends points of interests by partitioning a spatial map into grids to identify representative categories located in each of the grids. In response to the user-specified region, a set of geographical candidates containing the representative categories is retrieved. The process determines whether the user-specified region and the set of geographical candidates include similar or common representative categories and similar or common spatial distributions of the representative categories. Then the process provides the top ranked set of geographical candidates that have similar content information.