SYSTEM AND METHOD FOR A MEDIA CONTENT RECONCILER

A system and method for reconciling media content available through a number of service providers. A request is received to identify media content. One or more characteristics of the media content are determined. A determination is made whether the media content is associated with an identifier in response to the one or more characteristics. An identifier is associated with the media content in response to determining there is not an existing identifier associated with the media content. The media content is cross referenced between the number of service providers utilizing the identifier and time zones. A database is updated to include the identifier and the one or more characteristics associated with the media content.