Selecting Content for Presentation

In one implementation, a computer-implemented method includes identifying, at a computer system, a plurality of users who are located within a threshold distance of a display device; selecting, by the computer system, a subset of the plurality of users based, at least in part, on location information that indicates current locations of the plurality of users relative to a location of the display device; identifying, by the computer system, roles within one or more organizations of individual users within the subset of the plurality of users; selecting content to present on the display device based, at least in part, on identities of the individual users within the subset of the plurality of users and the roles of the individual users within the subset of the plurality of users; and causing, by the computer system, the selected content to be presented on the display device.