COLLABORATIVE SEARCHING

A first user computing device is identified as being collocated with a second user computing device and an invitation is sent over a wireless communication channel for delivery to the first user computing device. The invitation invites the first user computing device to join a collaborative search session with the second user computing device. A first one of a plurality of search contexts is selected for use by the second user computing device within the collaborative search session. The first user computing device uses a second, different one of the plurality of search contexts during the collaborative search session, and presentations of search results within the collaborative search session are organized according to the first search context on the second user computing device and organized according to the second search context on the first user computing device.