Patent №
US 9,706,008
Granted
2017-07-11
Filed 2013
Owner
YAHOO! INC.
Lab
—
AI components
2
ml · nlp
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
13836052
Embodiments of the present teachings disclose method, system, and programs that monetize personalized user behavioral profiles by remapping the users to audience segments related to advertisement. In the method, the users can be targeted with advertisements that are personalized and hence are more likely to lead to conversions.
AI classification
Ownership
YAHOO! INC.
assignment · 304250257
Assignors
GAFFNEY, SCOTT, RAJAN, SUJU
On an employer assignment, the assignors are typically the inventors.