METHOD AND PRODUCTION APPARATUS FOR PRODUCING PERSONALIZED PRINTED END PRODUCTS

The invention relates to producing personalized printed end products which have in each case a printed product collection and at least one personalized printed product by creating (S1) end product specifications which define in each case at least one personalized printed end product, creating (S2) sales orders on the basis of end product specifications, wherein a sales order defines at least one sequence of printed product collections, initiating (S3) the process of creating and creating (S4) digital print orders on the basis of end product specifications and sales orders, wherein a digital print order defines at least one personalized printed product, producing (S5) printed product collections in accordance with the sales orders, producing (S6) personalized printed products in accordance with the digital print orders, and producing (S7) personalized printed end products from the produced printed product collections and personalized printed products.