DATA CAPTURE FOR USER INTERACTION WITH PROMOTIONAL MATERIALS

Patent №

US 9,836,770

Granted

2017-12-05

Filed 2012

Owner

SPINELLA IP HOLDINGS, INC.

+1 more

Lab

AI components

1

ml

Assignment

Recorded

Dataset

AIPD

2023_r1 edition

Application

13404873

An application on a user device sends a request for promotional material to a server while the application is active on a user device. The application receives the promotional material from the server and stores the promotional material in a data store on the user device. A management client on the user device receives a user interaction with the promotional material and sends data representing the user interaction to the server independent of web-browser technology.

Machine learningG06Q 30/0277G06Q 30/0241G06Q 30/0242G06Q 30/0251G06Q 30/0257

AI classification

Machine learning0.88
Evolutionary computation0.35
AI hardware0.20
Natural language0.17
Knowledge representation0.05
Planning0.04
Vision0.00
Speech0.00

Ownership

SPINELLA IP HOLDINGS, INC.

assignment · 277610538

AD PERSISTENCE, LLC

assignment · 440090923

Assignors

NEMITZ, GEORGE M., SPINELLA, VINCENT JAMES, KONKIMALLA, RAJIV, KARA, DILLIP KUMAR, SPINELLA, JAMES FRANCIS

On an employer assignment, the assignors are typically the inventors.

From the same owner

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