A Study on Artificial Intelligence in Human Resource - Challenges

ABSTRACT Artificial Intelligence (AI) is transforming Human Resource (HR) management by enhancing efficiency, decision-making, and strategic planning. This study investigates the integration of AI in HR functions such as recruitment, employee engagement, performance evaluation, and workforce analytics, while focusing on the challenges that accompany this technological shift. Key issues explored include data privacy concerns, ethical implications, bias in AI algorithms, resistance to change, and the need for new skill sets among HR professionals. The research emphasizes the importance of balancing automation with human oversight to ensure fairness, transparency, and accountability. Understanding these challenges is essential for organizations aiming to harness the full potential of AI in HR while maintaining a human-centric approach. KEYWORDS: Artificial Intelligence (AI), Human Resource Management (HRM), Recruitment Automation, Employee Engagement, Performance Evaluation, Workforce Analytics, Ethical Challenges