METHOD AND APPARATUS FOR PROMOTION TEMPLATE GENERATION

Provided herein are system, methods and computer readable storage media in facilitating the generation of promotions based on promotion templates for the provider's goods, services, and/or the like in an agreement between the provider, also known as a merchant, and a promotion and marketing service that is configured to illustrate or otherwise inform consumers of the availability of one or more instruments for a promotion. In providing such functionality, the system may be configured to, for example, receive promotion data, determine promotion parameters, determine provider service categories, associate at least one promotion template with at least one service category, generate a promotion for a provider, and transmit a proposed promotion to a provider.