LOCATION BASED SERVICES REVENUE SHARING AND COST OFFSETTING

An opportunity server tracks in vehicle information system wireless web transactions using session identifiers, aggregates transaction records into session data, and uses session data assign cost of network and system usage to a winning bidding party in an online offering system so as to offset costs to the user for usage of the system. Credits are posted to share revenue and offset costs of OEM equipment and network access metered fees, thereby reducing the cost of the transactions by a user and promoting unfettered use of in vehicle information systems for a variety of services, purposes, and transactions.