STRUCTURING COMPUTER-MEDIATED COMMUNICATION AND DETERMINING RELEVANT CASE TYPE

A system, method and the like for structuring computer-mediated communication data, such as social media data, determining a relevant operations management case/event type(s) based at least on the structured data and generating an applicable case type-specific workflow for the case implementing the structured data. Unstructured data is received, from various different computer-mediated communication channels and/or related listeners, and transformed into structured data. Additionally, data originating at various different computer-mediated communication channels is translated into a format that is operations management tool-agnostic and vice versa. Moreover, in response to structuring the computer-mediated communication data, one or more case/event types are determined that are applicable to the computer-mediated communication data and one or more case-type specific workflows are generated implementing the structured data.