Data Filtering With Fuzzy Attribute Association

Methods, systems, and computer program products for data filtering with fuzzy attribute association are provided herein. A computer-implemented method includes obtaining one or more rules, specified by an expert, that define a partial ranking of a plurality of fuzzy pairings between (i) a plurality of item attributes for items in a data catalog and (ii) a plurality of user attributes related to said items; generating an interactive session with the expert to resolve one or more ambiguities in the one or more rules; and deriving a scoring function based at least in part on (i) the one or more rules and (ii) the resolved one or more ambiguities, wherein the scoring function generates a comparative score between any two items of said data catalog for a given one of the users associated with the plurality of attributes.