Patent №
US 7,085,682
Granted
2006-08-01
Filed 2002
Owner
DOUBLECLICK, INC.
+1 more
AI components
5
ml · nlp · kr · planning · hardware
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
10245580
A method and system for analyzing website activity. According to an example embodiment, the system receives event-level data representing visitor session activity on a client website; attributes characteristic information of the event-level data associated with each visitor's session to at least one of a plurality of visitor segments, stores results of the attributed information aggregated according to visitor segment prior to a client-requested analysis of the event-level data, and provides online reports based on the resultant data in response to a client-requested analysis of the event-level data.
AI classification
Ownership
DOUBLECLICK, INC.
assignment · 136010961
GOOGLE INC.
merger · 215610564
Assignors
HELLER, JONATHAN M., KIM, JAMES C., MERRIMAN, DWIGHT A., ERLICHSON, ANDREW J., LEE, BENJAMIN C.
On an employer assignment, the assignors are typically the inventors.