Patent №
US 7,933,798
Granted
2011-04-26
Filed 2008
Owner
GOOGLE INC.
AI components
1
evo
Assignment
Recorded
Dataset
AIPD
2023_r1 edition
Application
12127731
An advertisement associated with a bid and a budget for placement of the advertisement is received, and a determination as to whether to present the advertisement is made. A number of times the advertisement is presented is calculated, and the number of times the advertisement is not presented is calculated. An impression share statistic for the advertisement is calculated based on the calculation of the number of times the advertisement is presented and the calculation of the number of times the advertisement is not presented.
AI classification
Ownership
GOOGLE INC.
assignment · 245750177
Assignors
YAN, WEIPENG, VENKATARAMAN, SHIVAKUMAR, KOTHARI, ANSHUL
On an employer assignment, the assignors are typically the inventors.