CUSTOMIZING EMAIL SUBJECTS FOR SUBSCRIPTION GENERATED EMAIL MESSAGES

The present invention discloses a solution for permitting users to customize subject headings of email subscriptions. The customizations can be applied on a per subscription basis and/or on a per sender basis. Further, the customizations can be performed by a software program that changes an original email heading established by a subscription providing source. Specifically, the solution recognizes that most, if not all, subscription emails are automatically generated in consistent fashion and inherently have a repeating structure. The disclosed solution permits a user to identity portions of these repeating structures, which are to be used to generate replacement subject headings designed to be meaningful to the user. The solution can optionally maintain the original subject heading, which can be used in many situations, such as for use when replying or forwarding an email.