APPARATUSES, METHODS AND SYSTEMS FOR A LIVE ONLINE GAME TESTER

A method for testing a new feature of an online gaming application is provided. The method initiates with assigning each of a plurality of users to one of a test group and a control group. Each of the test group users is provided a gaming application including a new game feature enabled, and each of the control group users is provided the gaming application without the new game feature enabled. Gaming activity and social network activity of the test group users is evaluated to generate an evaluation score for the test group users. Gaming activity and social network activity of the control group users is evaluated to generate an evaluation score for the control group users.