PROTECTING PRIVACY IN AUDIENCE DATA

Patent №

US 8,554,779

Granted

2013-10-08

Filed 2009

Owner

GOOGLE INC.

AI components

4

nlp · kr · planning · evo

Assignment

Recorded

Dataset

AIPD

2023_r1 edition

Application

12429566

Methods, systems and apparatus, including computer program products, for generating respective random weights for identified audience members matching an audience specification in order to mask the behavior of individuals. The mean value of the random weights for large audience results approaches one so that a sum of the weights approximates a count of the matching records.

AI classification

Knowledge representation0.96
Planning0.91
Evolutionary computation0.87
Natural language0.57
AI hardware0.25
Machine learning0.02
Speech0.00
Vision0.00

Ownership

GOOGLE INC.

assignment · 231470073

Assignors

BATALI, JOHN D.

On an employer assignment, the assignors are typically the inventors.

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