PERSONALIZED LOCATION TAGS

Systems and methods are provided for creating and using personalized location information tags (geotags). Personalized geotags take the place of generic location information such as latitude/longitude coordinates or granular city/state information. Such geotags may be published to present to selected people, e.g., family and friends, a user's current location. Thus, the user's location may be shown as “Home” or “Gym,” providing user-specific information without having to list a street address or latitude/longitude coordinates. Personalized geotags may be inferred based upon historical location information of the user. Geotags may also be inferred based upon geotag selections from other users in a network. A matching engine may select an appropriate geotag given the current location of a user device or based upon historical location information associated with the user.