PRODUCT PLACEMENT IN CONTENT

Patent №

US 8,949,889

Granted

2015-02-03

Filed 2012

Owner

AMAZON TECHNOLOGIES, INC.

AI components

2

kr · planning

Assignment

Recorded

Dataset

AIPD

2023_r1 edition

Application

13544855

Technology is described for personalizing a product placement in content. The method may include identifying a dynamic location in the content available for the product placement. A user profile may also be identified. The product placement may be selected based on the dynamic location identified in the content and the user profile. The product placement for the dynamic location identified in the content may then be provided.

Knowledge representationPlanningH04N 21/858G06Q 30/00G06Q 30/0242H04H 60/46H04H 60/63H04N 21/25883H04N 21/25891H04N 21/816

AI classification

Planning1.00
Knowledge representation0.81
AI hardware0.23
Machine learning0.05
Evolutionary computation0.01
Vision0.00
Speech0.00
Natural language0.00

Ownership

AMAZON TECHNOLOGIES, INC.

assignment · 285170258

Assignors

ERDMANN, DAVID

On an employer assignment, the assignors are typically the inventors.

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