PROGRAM GUIDE SYSTEM WITH ADVERTISEMENTS

Patent №

US 9,066,147

Granted

2015-06-23

Filed 2013

Owner

PREVUE NETWORKS, INC.

+5 more

Lab

AI components

2

kr · hardware

Assignment

Recorded

Dataset

AIPD

2023_r1 edition

Application

13790597

An interactive television program guide is provided in which advertisements may be displayed on program guide screens. Banner advertisements may be displayed above and below program listings. Panel advertisements may be provided adjacent to program listings. The advertisements may contain video. The advertisements may be used to promote television programs and conventional goods and services. When a user selects an advertisement, the program guide provides the user with an opportunity to order products or services, request information, set reminders for upcoming programs, view program descriptions, record programs, or take other such actions. Embedded advertisements may be provided within the program listings region and may be automatically displayed immediately adjacent to related program listings.

Knowledge representationAI hardwareH04N 21/4316G06Q 30/02H04N 7/17318H04N 21/4221H04N 21/4532H04N 21/47H04N 21/47202H04N 21/4722+6 more

AI classification

AI hardware0.96
Knowledge representation0.90
Machine learning0.12
Speech0.06
Natural language0.02
Vision0.01
Evolutionary computation0.00
Planning0.00

Ownership

PREVUE NETWORKS, INC.

assignment · 299540111

UNITED VIDEO PROPERTIES, INC.

assignment · 299540226

TV GUIDE NETWORKS, INC.

namechg · 299560583

UV CORP.

merger · 355890939

TV GUIDE, INC.

merger · 355890959

ROVI GUIDES, INC.

merger · 355890975

Assignors

KNUDSON, EDWARD B., HASSELL, JOEL G., MARSHALL, CONNIE T., LEMMONS, THOMAS R., REYNOLDS, STEVEN J., KNEE, ROBERT A., CARPENTER, KENNETH F., JR., THOMAS, WILLIAM L., HERRINGTON, W. BENJAMIN, WILLIAMSON, STEVEN C., ELLIS, MICHAEL D., ALLISON, DONALD W.

On an employer assignment, the assignors are typically the inventors.

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