TAILORING USER EXPERIENCE FOR UNRECOGNIZED AND NEW USERS

A system stores a table mapping users to attributes, and stores a second table mapping the users to products associated with a source domain. The system determines a set of top scoring products for each of the attributes, and creates, using the top scoring products, a model that is predictive of an activity in a target domain, the target domain being separate from the source domain. The system detects a behavior from a particular user accessing the target domain, and generates a personalized prediction for the particular user based on the model, in response to the detecting the behavior.