SOCIAL MEDIA BASED WEIGHTED ROUTE SELECTION

A method, system, and computer program product for social media based weighted route selection are provided in the illustrative embodiments. It is detected that a first route and a second route are possible between two places. A first set of points of interest (POIs) is identified relative to the first route. By accessing a social media source, a set of social information is collected comprising information related to a POI. A subset of the social information is organized into a set of categories related to the POI. Each information in the subset is assigned a corresponding weight to compute a value for each information. A total value of each POI is determined using the computed values. From the first route and the second route, that route as presented as socially preferred route which has a higher total route value.